Press release

Jadestone and bwin sign 3 year contract extending the partnership to the end of 2011

Jadestone has announced today that it has signed a contract extension to 2011 with bwin, the leading provider of online gaming entertainment.

In November 2006 the companies successfully launched a fully integrated skill games proposition in 20 languages to the European bwin customer base. The new contract will besides skill games also include the launch of two new and innovative multiplayer gaming verticals in 2008. More information will be announced soon.

“bwin is one of the most innovative and progressive gaming and entertainment companies worldwide and we are very excited to extend our relationship. That they have chosen to take on two of our new product verticals further reinforces our position as a supplier of the next-generation multiplayer gaming entertainment” said Tobias Nissen, Business Development Director of Jadestone.

bwin spokesperson Karin Klein commented on the extended partnership:

“bwin has the ambition to constantly deliver new and exciting gaming content to our customers. Jadestone has demonstrated that they are a professional partner and I believe they have the most innovative multiplayer product roadmap in the market today. I’m happy to extend the contract and we all look forward to further joint success in the future”.

Contact persons

Tobias Nissen, Business Development Director of Jadestone Group AB
tobias.nissen@jadestone.se
Tel: +46 (0)733 439193

Karin Klein, Corporate Communications
press@bwin.org
Tel: +43 (0) 50 858 - 0

About Jadestone

Jadestone is a leading developer of fully managed online games for PC and mobiles. The company develops both proprietary game formats and games based on external IPs together with major media companies, gaming operators and publishers. Jadestone has created a range of successful products, including Championship Manager Online™ – the soccer management game; the award-winning E-Sports games, and several innovative mobile games.

Jadestone approach games distribution with a different strategy. Rather than distributing boxed games through retailers, the company aims to build an international distribution network of media partners. By offering these partners a wide range of fully managed web based game services, Jadestone can jump-start their games business in a matter of a few months, and at the same time reach new audiences.

Since it was founded in 1999, Jadestone has taken pride in focusing on the player experience, while adding both business creativity and solid project execution. Located in Stockholm, Sweden, the company is privately owned and funded.

For more information about Jadestone and its products, please go to www.jadestone.se.